Invesco x Schwab Impact
The two primary challenges of this project:
1. Deliver an exceptional dual brand space in a single trade show floor footprint
2. Must be a modular, transportable, editable design system.
Modularity and logistics was achieved by function begetting form: The two display/seating spaces create a third space as a “secret” passage way/brand experience. Our educational QQQ videos, Better Together campaign launch, and new brand identity, coalesced into this series of textures, hospitality and celebration.
From initial onsite build to final moments – the Invesco team received constant praise for their elegant and elevated new brand presence.
Work Performed
- Creative Direction
- Experience Design
- Branding
- Motion Design
- Product Design
- Architectural Design
- Fabrication
- On-Site build and finish
- Prop Styling